SDSU Bookstore

August 2023 - Present

Retail

Audience: University Students & Members of the San Diego Community

Goal: Awareness

Results:

  • Gained over 3,700 followers across Instagram, Facebook, TikTok and X.

  • Brainstormed and created over 900 post.

  • Over 81,000 likes on Instagram post/reels/stories.

  • Over 3,300,000 impressions on Instagram.

  • Over 100,000 content interactions (likes, reposts, shares, etc.) on Instagram.

  • Over 27,000,000 views on Instagram.

ORGANIC AWARENESS

Video Media

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